2017年职称英语综合A概括大意精选试题及答案(1)

>>职称英语试题解析：2017年职称英语综合A概括大意精选试题及答案(1)

第3部分：概括大意与完成句子(第23——30题，每题l分，共8分)

下面的短文后有两项测试任务：(1)第23——26题要求从所给的6个选项中为第2——5段的每段选择1个最佳标题;(2)第27——30题要求从所给的6个选项中为每个句子确定1个最佳选项。

The Making of a Success Story

(1) IKEA is the world's largest furniture retailer, and the man behind it is Ingvar Kamprad, one of the world's most successful entrepreneurs. Born in Sweden in 1926, Kamprad was a natural business man. As a child, he enjoyed selling things and made small profits from selling matches,seeds and pencils in his community. When Kamprad was ! 7, his father gave him some money as a reward for his good grades. Naturally he used it to start up a business-- IKEA.

(2) IKEA's name comes from Kamprad's initials (I.K.) and the place where he grew up (E and A).

Today IKEA is known for its modem, minimalist furniture, but it was not a furniture company in the beginning. Rather, IKEA sold all kinds of miscellaneous goods. Kamprad's wares included anything that he could sell for profits at discounted prices, including watches, pens and stockings.

(3) IKEA first began to sell furniture through a mail-order catalogue in 1947. The furniture was all designed and made by manufactures near Kamprad's home. Initial sales were very encouraging, so Kamprad expanded the product line. Furniture was such a successful aspect of the business that IKEA became solely a furniture company in 1951.

(4) In 1953 IKEA opened its first showroom in Almhult, Sweden. IKEA is known today for its spacious stress with furniture in attractive settings, but in the early 1 950s, people ordered from catalogues. Thus response to the first showroom was overwhelming: people loved being able to see and try the furniture before buying it. This led to increased sales and the company continued to thrive. By 1955, IKEA was designing all its own furniture.

(5) In 1956 Kamprad saw a man disassembling a table to make it easier to transport. Kamprad was inspired. The man had given him a great idea: flat packaging. Flat packaging would mean lower shipping costs for IKEA and lower prices for customers. IKEA tried it and sales soared.

The problem was that people had to assemble furniture themselves, but over time, even this grew into an advantage for IKEA. Nowadays, IKEA is often seen as having connotations of self-sufficiency. This image has done wonders for the company, leading to better sales and continued expansion.

(6) Today there are over 200 stores in 32 countries. Amazingly, Ingvar Kamprad has managed to keep IKEA a privately-held company. In 2004 he was named the world's richest man. He currently lives in Switzerland and is retired from the day-today operations of IKEA. IKEA itself, though, just keeps on growing.

23. Paragraph 2 __________

24, Paragraph 3 __________

25. Paragraph 4__________

26. Paragraph 5 __________

A. Ingvar Kamprad--a Born Businessman

B. Success Brought by the Introduction of Showrooms

C. The Origin of IKEA

D. Specialization in Selling Furniture

E. Flat Packaging-- a Feature of IKEA

F. World-wide Expansion oflKEA

27. Even when he was only a child, __________

28. __________ , and years later became a big company specialized in manufacturing and selling of furniture.

29. Customers liked the idea oflKEA's showrooms because__________

30. As flat packaging saves money for both IKEA and the customers,__________

A. IKEA began as a small store selling all kinds of cheap things

B. it is highly welcomed by both

C. Ingvar Kamprad showed interest in and talent for doing business

D. he lives happily in retirement

E. Here they can see and try the furniture they are going to buy

F. Ingvar successfully manages the company all by himself

第3部分：概括大意与完成句子

23.C。本段的主题句为首句。段首句说“IKEA(宜家)这个名字取自Kamprad全名的首字母(L.K.)和他成长的地名(EandA)的缩写”，而且IKEA几乎贯穿全段出现，因此为段落主题词，内容正好与选项C(IKEA的起源)意义一致，因此C是答案。

24.D。本段的主题句为首句。段落中出现了明显的段落主题词(furniture家具)。该词几乎贯穿整个段落出现，因此D(专门销售家具)是该段段落主题。

25.B。本段反复出现的词为showroom，可知showroom为本段的主题词，所以选项B(展厅带来的成功)为正确答案。

26.E。本段反复出现的词为flat packaging(平板式包装)，直接出现了两次，间接出现了两次：第四句中的代词it指代flatpackaging，第六句中的this也指代flatpackagin9，因此判断flatpackagin9是该段主题词，因此E(宜家的特色之一——平板式包装)是答案。从内容上看，该段提到Kamprad从看别人在拆卸家具得到启发，于是试行销售平板式包装的家具，既利己又利人，并使“自己动手自给自足”成为IKEA的一个特色。

27.C。题干：甚至当他还是个孩子的时候， 。利用题干关键词child可以定位到文章的第一段，提到他从小就喜欢卖东西和赚点小钱，因此答案为C(展示出做买卖的兴趣和天赋)。

28.A。题干：__________，几年以后才变成一家专营家具的公司。由此推断前半句肯定要提到一家公司的名称，第二段第二句提到“…it was not a furniture company in the beginning.Rather,IKEA sold all kinds ofmiscellaneous goods.”可知一开始宜家不是家具公司，而只是一家小商店，销售各种便宜的东西，所以答案为A。

29.E。题干：顾客喜欢IKEA的展厅，因为 __________ 。利用问题句前半句中的细节信息词showroom作为答案线索，定位到第四段第三句，该句说“首间宣家展厅收到了空前的效果，因为人们十分乐意在购买之前能亲眼看到并试用这些家具”，由此判断E(在这里他们能亲眼看见并且还能试用他们将要购买的家具)。

30.B。题干：因为平板包装为宜家和顾客都省钱，__________。利用问题句前半句中的细节信息词flat package作为答案线索可以定位到第五段，可知家具店和顾客都受益，因此B(受到双方的欢迎)是答案。

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