2017新GRE写作官方题库Argument全题解析汇总(62)
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GRE官方题库原题62
The following is taken from a memo from the advertising director of the Super Screen Movie Production Company.
"According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the past year. Clearly, the contents of these reviews are not reaching enough of our prospective viewers. Thus, the problem lies not with the quality of our movies but with the public's lack of awareness that movies of good quality are available. Super Screen should therefore allocate a greater share of its budget next year to reaching the public through advertising."
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation and the argument on which it is based are reasonable. Be sure to explain how the answers to these questions would help to evaluate the recommendation.
题目翻译
最近的市场部门调查显示,尽管观众们对Super Screen电影的正面评价增加,但去年来影院的人数为近几年最低。很明显,这些评价还未能深入未来观众的心理。因此,目前的问题不在于影片质量而是大众根本没有意识到拥有如此高质量的影片。因此,Super Screen影院应该将明年更多的预算资金用于广告以来让更多人认识影片。
题目分析
1. 去年情况不能代表公司电影未来几年的发展,未必会在将来持续下去。
2. 即使电影不受人们欢迎,也未必是因为消费者不知道正面评论。不喜欢这个题材或是没钱才不来看也有可能。
3. 建议的可行性存疑。可能带来负面影响,制作费用减少使电影质量下降;即使负面影响小也不排除其他更好的解决方案。
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